Four launch-page drafts below. The wording is identical across all four — what changes is the visual treatment. Click any tile to view the full draft in a new tab. The Closer is what we'd recommend out of the gate; the other three show the language palette we drew from to build it.
Reply with the direction you want, or call out which parts of each you'd combine. The canonical copy is locked in our working doc so any of these four templates is wireable to your final pick within a day or two.
Two figures (athlete count, gallery turnaround time) and the third pillar are still placeholder pending your input. Everything else is final wording.
The Edit Is Eating Your Season.
13
Years Proven
Movement
Community + Family voice
The original direction. Anton display type, heavy emotional weight, boxing-poster energy. Reads like a sales letter from a working photographer.
Most urgent and emotional of the four
Anton + Oswald + Inter typography mix
Film-grain overlay, red glow effects, condensed headlines
Network's clean visual restraint, Movement's emotional copy and CTAs, one Editorial-borrowed serif touch. Built deliberately for conversion without losing the brand voice.
Highest expected click + email-capture rate
Premium feel that still closes — not a sales letter
If one of the four lands as-is, send back which one. If you want to mix — Network's structure with Movement's hero, say, or Editorial's section numbering on Closer's layout — call it out and we'll build the combo.
Adjustments to specific wording also welcome: the canonical copy is locked in a working doc, so changes propagate to all four pages at once.
Once direction is locked: ~2-3 days to wire email collection (Kajabi + your CC mirror list), set up the subscriber database with Kajabi-outage failsafe, and deploy to photomafia.com. Soft launch target stays June 16.